Final Project: S.W.O.T.

      Every company has a SWOT analysis ( the companies strengths, weaknesses, opportunities, and threats.) Well my company has a SWOT analysis . My companies strengths are that it's a non for profit, which means that any money a customer may spend on the product gets sent to countries in need like the Phillipennes. Some weaknesses are that because it is a non for profit organization none of the profit will be for the company. There are a couple of opportunities that my company can take advantage of such as disease research or other disaster . our Weaknesses are that we need something for the profit to go to, so if there is no disaster or diseases we can give money to then our non for profit organization becomes a construction effort to build more homes in the u.s.a."Measuring return on marketing investment has become a major marketing emphasis. But it can be difficult.( Authors comments on page 58, marketing an introduction."