Thursday, December 12, 2013
Final Project: Marketing Objectives
Blackfoxx canned fruits are
all about taking care of you, weather its a customer a staff member in
any of our fields of work or in the middle of a major natural disaster.
We strive to help anyone that needs the help, if you are hungry or in
need we are here to help. Our objectives in marketing this product is to
get it known through commercials, billboards, and viral videos. after
we are known and have a steady fan base expand to other products. every
can the customer buys is not only full of nutrition and happiness but
all the profit goes to major natural disaster relief efforts like what
is happening in the Phillipennes . we care about the safety, the
warmth,and the hunger of those people that are stuck do to the typhoon.
we wish them the best of luck and help fund the efforts to ive them the
help that they need
Thursday, December 5, 2013
week 10 eoc : benefits VS. Features
Benefits VS. Features
There are a
couple of benefits to my product. One being that it grants help to the people
that are dealing with the disaster in the Philippines buy sending half the
profit to relief efforts working in the Philippines. Two being that it is all
natural, sweet, healthy, and it has a long shelf life and is perfect for camping,
road trips, Health and disaster kits, and just eating it at home or at the
office. Three it is sweetened and preserved in agave extract. Four is that it
is an excellent source of vitamins and nutrients.
Thursday, November 21, 2013
week 8 EOC: creative content
My creative content will be a billboard featuring the can
along with the animated fox with black fur that will attract children to the
product and eventually bring parents to buy the product. The billboard will
have a can of the product in the lower right corner and the fox doing some
funny expression to promote well-being. The can will feature pictures of the
fruit on the inside of the can. Say you get sliced peaches, and then there with
be peaches and sliced peaches on the front of the can. Same goes for fruit
cocktail. The sign will be neon green and a darker purple. This will help lead
attention to the can and the initial product. The fox is a little younger and is showing
that a healthy choice is better. The sign
will also say some sort of slogan like “eat healthy for health eating” or “doing
something is better than doing nothing at all”. Then on the bottom of the
billboard it will say “half profit goes to charity”. This will hopefully help
bring the kind hearted to buy the product. And last but not least, it will
feature a (fake) webpage where people can make donations to foreign countries
in need, and even get everything from the products we sell to applications to
help out at our facilities, along with other little events we may be holding in
towns and cities. If you donate you may be recognized by the company and we
will put different slots for certain donation levels.
Thursday, November 14, 2013
week 7 EOC: the pitch
Blackfoxx canned fruits, this is my idea that can help the world. Half proceeds get donated to a charity that helps out in other countries, and the best part is you can pick where you want it to go and which charity from a large list of charities. but why will people buy this product, well there is a couple reasons. 1- Its all organic, from the fruit to the sweetener. no artificial sweeteners. 2- a lovable character known as Travis Blackfoxx (two X's are on purpose) who is an animated black furred fox that has the same position as "Tony the tiger" when that character is promoting "frosted flakes" and kids will see this and like the character and want their parents to by the product. the parent seeing that a child wants a healthy choice will add to the popularity of the product. 3. If you buy a can a can gets sent to a charity of the buyers choice and from there it gets used in whatever country that the buyer would like it to go. I feel that if you sell this product for $2 maybe $3 a can then it will be a successful product and possibly help change the world. A motto we can have is "Buy a can, Get a can, Give a can". Also with the animated fox character can make children in foreign countries a little bit happier being able to see a cartoon like figure on a can. This will hopefully help them through the experience and if he/she gets bored they can kick the can around.
Thursday, November 7, 2013
WEEK 5 EOC: Facebook For Jobs
I feel that if more companies go to Facebook to find candidates for jobs, then finding a job will be a lot more difficult for people that really need them.
"The antibodies kicked in pretty quickly. They thought it was very invasive," said Jeff Vijungco, vice president of world-wide talent acquisition for Adobe Systems Inc..
so if companies can search for people they would like to hire from facebook then how do these companies know that the person is showing their true self. perhaps this person they are searching is actually really lazy, or is not committed toward having a job. So they post out that they are hiring, so now its first come first serve to get to the job.
"The antibodies kicked in pretty quickly. They thought it was very invasive," said Jeff Vijungco, vice president of world-wide talent acquisition for Adobe Systems Inc..
so if companies can search for people they would like to hire from facebook then how do these companies know that the person is showing their true self. perhaps this person they are searching is actually really lazy, or is not committed toward having a job. So they post out that they are hiring, so now its first come first serve to get to the job.
Thursday, October 24, 2013
Week 4 EOC: Theres An App For That
Want to know what I think the world needs? No? Well to bad I’m
still going to tell you. I think there needs to be an app called “SWIPE IT”. The
app would be used for notes and dates, money and balancing, time and weather. The
app will let you vocally take notes and speak about your ideas. You can type if
you would like to though. You can also swipe between your clocks, the weather, dates,
five of your favorite apps, your notes, a sketch pad, and an audio recorder. This
app will let you do anything with the swipe of your fingers. Need to figure out
what time it is? Swipe it. How about the weather? Swipe it. There is no limit
to this app. Add apps to the swipe bar, take them off. Customization settings
are available. Like dogs? Add a pic of dogs as the app wall paper. Like a
certain color? Well color this app to show your style. I think if the world
could have this app, people can see what they need to see quicker. This in
turn, causes peoples face to be out of their phones long enough for them to see
where they are going. But better yet this app can help with that to. There is a
feature that sets what your camera sees and displays it in the corner of your
phone or tablet. This will keep more accidents from happening. So if you are
having a bad day, and you can’t seem to pull your head up. Just remember to “swipe
it”, and watch all you problems
disappear.
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